He has a vast knowledge of the legends of the Dragon Human war and it is he who wants another dragon-human war so he can effectively rule the world, and so throughout the first half of the series, is only plotting to get the black and gold dragon, Beau. He plans to drive a wedge between dragons and humans alike and he believes that dragons should rule, however, under his own authority. He almost succeeds several times at obtaining Beau, but is stopped at the last second. Further on in season three of Dragon Booster, Word is revealed to be Drakkus, an ancient warrior, primarily wearing black draconium armour. This armour is supposedly from the first Dragon Human war.
Word is the CEO of his own company, Paynn Incorporated, which is a world famous company for manufacturing battle gear. The company is referred to as the largest gear manufacturer on the planet, making Word a millionaire. He was once married, or at least in a relationship, with Zulay, Moordryd's mother, whom Word states was the best racer he'd ever seen, and he misses her dearly.
Word is tall, has white hair, and he usually wears orange. He has a dragon, Abandonn, who has been evolved through Academy training and as a result, has become huge; over ten times the size of a normal dragon. This size difference is best seen in episode 25 and 26, The Return of Drakkus part 1 and 2.
Word has highly developed abilities and reactions, as seen from his training with the Dragon Priests in episode 0, The Alchemist as well as throughout the series for just seconds each. It's surprising that he still has a good body, even though it seems like he generally watches his Wraith Dragons and continues to develop new and better black draconium gear.
Word is one of the most seen characters, besides Moordryd and the Penn Stables crew.