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Playhouse Disney was the name of The Disney Channel's programming block for pre-schoolers. It aired weekdays from 6 AM until 2 PM and on weekends from 6 AM until 9 AM. Playhouse Disney also had a 24-hour television channel, but this was only available in certain countries outside of the United States.

Programming History

Clay

A Picture of Clay

Playhouse Disney started on the Disney Channel on May 8, 1997. However, it didn't use its actual on-screen logo until 1999. On July 27, 2001, it re-launched with new graphics. On September 9, 2002, the block re-launched with a new logo and an animated yellow clay ball named "Clay" whose catchphrases were "It's true!" and "Are you with me?" Often, Clay would morph himself into different things.

The previous programming announcer was actress Allyce Beasley. On January 1, 2007, it received substantial upgrades to its on-air presence. At this time, "Clay" was replaced by two monkey hosts, Ooh and Aah. Every summer since 2007, usually starting sometime in May, Playhouse Disney's end time on weekdays aired only four hours. Disney Channel original series are aired over this time slot during the change of lineup. On weekends, Playhouse Disney still aired six hours.

Rebranding

On May 26, 2010, it was announced that the block as part of a new rebranding strategy would be renamed "Disney Junior", and a new 24-hour channel replaced Disney-owned SOAPNet in the USA on March 23, 2012. International channels with the Playhouse Disney name were also changed to the Disney Junior rebranding in 2011. Playhouse Disney ended its 14-year run on February 13, 2011, and Disney Junior started the next day.

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This page uses content from the English Wikipedia. The article or pieces of the original article was at Playhouse Disney. The list of authors can be seen in the page history. As with Disney Wiki, the text of Wikipedia is available under the GNU Free Documentation License.

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